Dainik Jagran which started in 1942, has a readership of 5.59 cr and is the second-largest newspaper in India by circulation and the largest read newspaper’s for 21 years in a row. With 37 editions in 11 states, it has been voted as ‘Most credible news source” by BBC-Reuters survey. Dainik Jagran’s initiative Janhit Jagran hosted a Twitter chat on human resource management a subset of their population management domain.
Janhit Jagran approached Mahesh Ranade to share the views about human resource management for the twitter chat session. After that a date was scheduled for the event based on availability and the event details as well as the creative’s were posted on their twitter handle as well as Dainik Jagrans’ newspaper platforms like social media as well as print media promoting the event. The event was also promoted on Yuva Parivartan social channels as well as the website.
The stage was set between 2 experts Mr. Mahesh Ranade, (CEO, Yuva Parivartan) and Kamal Seth (Founder, Human Circle).
The 140 characters responses offered Mr. Ranade the opportunity to give short, clear answers as to population as well as human resource can be managed better by providing life-skills in schools as well as underprivileged dropouts.
As soon as the chat session was started tweet with various questions started flooding in on Janhit Jagran twitter page, and a drastic question was asked by Swapnil, “Would the world benefit from a global epidemic?” Mahesh Ranade, replied saying that it would be a prohibitively costly affair and will disable the population.
Epidemics can have prohibitive costs and may disable a population’s productive capacity. Not a good thing
— Mahesh Ranade (@maheshpranade) June 21, 2017
There were queries in Hindi too, considering most of the readers of Dainik Jagran are Hindi speaking and the reply was provided in Hindi too.
Another user Jai Pandit had a really interesting query saying” Illiteracy, poverty and over population goes hand-in-hand. How can we tackle this?” To which Mahesh Ranade quickly replied, “Through awareness from school level and livelihood-oriented education”, which is very much Yuva Parrivartan is all about providing livelihood skills to school dropouts and under-privileged.
Then there were queries related to blame game and Mahesh Ranade rightly mentioned that we the people (society) are equally responsible as well as the government for the current issues we are facing.
— Janhit Jagran (@JanhitJagran) June 21, 2017
Overall it was fruitful 75 minutes session, where right questions were asked and satisfactory answers provided which were re-tweeted by many of the Janhit Jagrans’ followers. It also showed that people are aware of the population issue the country is facing and actively looking for the solutions. Moreover people agreed that skilling and sex education should be provided and schools and more should be done to reach out the rural masses.
Yuva Parivartan with its mobilization camps and community meetings is doing its bit to reach out the people in rural areas and providing vocational skills so that they can earn a living for them and their family.
The event was also covered in Dainik Jagran Delhi/NCR publication.